Most Interviews Are Too Soft Most small business owners think they’re interviewing candidates. They’re not. They’re having conversations. And that’s a problem - because conversations don’t reveal how someone actually works. They reveal how well someone can present themselves. The Interview Mistake Almost Everyone Makes A typical interview sounds like this: “Walk me through your experience.” “What are your strengths?” “Why did you leave your last job?” The candidate gives poli

The Truth About Owning a Business So—you want to be the boss. Call the shots. Ditch the 9-to-5. Build something real  that’s yours....

Small Business Survival Guide Practical Ideas To Grow Your Small Business Over the years, I’ve written a lot about small business—what...

Starting With the Basics Social media can feel overwhelming, but if you're running a small business, it’s a game-changer. Between TikTok,...